Friday, June 27, 2008

How the coffee trade is killing coffee farmers and enriching coffee multinationals, traders & retailers...

As westerners revel in designer lattes and cappuccinos, impoverished Ethiopian coffee growers suffer the bitter taste of injustice. In this eye-opening expose of the multi-billion dollar industry, Black Gold traces one man's fight for a fair price.

Millions of coffee farmers worldwide are literally dying in poverty following a crash in coffee prices on the world market, reaching their lowest level in a century in 2001. Cynically, however, meanwhile coffee traders, multinationals and retailers are generating millions in profits every year from coffee sales worldwide...

This heartbreaking but excellent documentary is a must see for anyone who is concerned and not indifferent to the extreme poverty, misery and suffering of millions of coffee farmers around the world. ( click on the title above for the link to view the entire video )

Inaction stemming from indifference is worse than inaction rooted in ignorance...

The world is now too small for anything but Truth and Justice.

For more info on the video:
www.blackgoldmovie.com